Posts by Matt

Let’s Talk Exit Strategy

And Tweaking Our Mindsets Last week I ran a workshop through the Chamber called “Marketing with Style” and in it I talked about the most important question you must consider when marketing any product/service: “So what?” Your service is amazing… so what? You have 574 years of experience… so what? You can make toast… so…

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Mentors Help You Help Yourself

Having A Mentor Is The Best Thing You Could Do For Yourself I think it’s a common problem to think we can do everything ourselves. Especially when it comes to our mental states. And it’s certainly not a bad thing to attempt solving our problems ourselves, but having a mentor can help you help yourself…

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Branding Is Everything… And More.

Your Past, Present, and Future Telling Your Story For You Whether you like it or not your business’s current success is a result of your brand. I think this is awesome. Why? Because no matter where you are on your business journey, branding is the compass. It’s the starting place for all conversations: from you…

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Celebrate The Little Victories

“The journey of a thousand miles begins with a single step” Adhering to a steady diet of chocolate milk and extra-stuffed burritos I finished my first year of college with the infamous freshman 15 (tbh mine was 30). That summer I wanted to make a change. I had attempted making changes in the past to…

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Do You Have Facebook Privacy Concerns?

You Shouldn’t. It’s Not As Bad As You Think I believe if you can’t do something better or add to the original in a meaningful way then you probably shouldn’t do it. That’s how I feel about this blog post from SmallBizTrends My TL;DR (too long; didn’t read) version of this is: Facebook isn’t trying…

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Empire Building 101

Build, Grow, And Conquer With The Chamber of Commerce I’m 22. I’m a startup founder. And I’m building a business empire. I’ve been on my startup journey for 1 year, 1 month, and 11 hours. I’ve been a Chamber of Commerce Member and Ambassador for 7 months, 8 days, and 2 hours. Because of the…

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Image Sizes Guide For Social Media in 2015

Poorly Cropped Photos = Wrinkled Shirts You work hard day in and day out to present your business and yourself as professional. So why aren’t you doing the same on social media? Images that aren’t cropped correctly are the wrinkled shirts of professionalism in the social media world. But it’s often not your fault. Facebook,…

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[Part 4] 1000 Likes. 60 Days. 8 Simple Steps

Wash. Rinse. Repeat. As soon as our first post goes out our real work begins. Let’s begin to think of social media as is if we were hosting a party. Steps 1 and 2 are the “What kind of party am I throwing and who am I inviting?” stages. Steps 3, 4, and 5 are…

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[Part 3] 1000 Likes. 60 Days. 8 Simple Steps.

The Editorial Calendar and Scheduling So we’ve got goals. We know what our audience wants. Our content strategy is defined. And we have enough content to last us for a week (a month if you were extra ambitious). Now you might be feeling a little overwhelmed and thinking “this is a lot of work, how…

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[Part 2 of 4] 1000 Likes. 60 Days. 8 Simple Steps.

Defining Your Content Strategy And Curating Content Hello Tracy! It’s time for part 2 of how to get 1000 likes in 60 days. Last week we set some goals and started thinking about our audience. This week we’re going to get into some real meat and potatoes stuff: Content Strategy and Curation. (If you missed…

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